Global Streaming

NetEase Cloud Music

Mainland China

Visit Website

Listeners

~2 business days

Delivery Time

DDEX ERN 4.2 via SFTP (Direct)

Protocol

Monthly

Royalty Reporting

About NetEase Cloud Music

NetEase Cloud Music (网易云音乐) is the main alternative to Tencent Music in mainland China, with a community and playlist-led product that skews younger and more indie. Its comment culture and curated playlists make it a strong second surface for repertoire that has already been localized for the Chinese market. Delivery runs on a certified direct DDEX ERN 4.2 SFTP feed.

Key Highlights

The main alternative to Tencent Music in mainland China
Community and playlist-led, strong with younger listeners
Certified direct DDEX ERN 4.2 SFTP delivery
Reuses the same Simplified Chinese metadata as a Tencent delivery

Content Types Delivered

Audio

ToneGrid Integration Details

Delivery Protocol

DDEX ERN 4.2 via SFTP (Direct)

Average Delivery Time

~2 business days

Royalty Reporting Cycle

Monthly

Territories

Mainland China

Metadata Standard

DDEX ERN 4.3 compliant

Real-time Tracking

Via ToneGrid dashboard

Market guide

Distributing a catalog to the Chinese market

The full delivery specification for Tencent Music and JOOX, the Simplified Chinese metadata a release needs to be discoverable, how territory rights are handled, and what gets a release rejected.

Read the guide